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NAMED Advocates

 

Creating a brand for a growing racial and disability justice organization

 
 

The National Alliance of Melanin Disabled Advocates (NAMED Advocates) creates spaces for disabled leaders of color and BIPOC allies to gather, learn, connect, and grow around racial and disability justice. The organization has been building momentum through partnerships and events in recent years and was in need of a comprehensive brand strategy to help evolve the brand.

Deliverables included: brand workshop, peer brand audit, refreshed core messaging, visual identity, brand guide, website art direction

Learn more at www.withkeri.com/named-advocates.

 

Project Type:
Brand Strategy

Role:
Project lead
Brand writer
Designer

 
 

Positioning Statements

 

Select pages from brand guide