Creating a visual identity for a family-owned winery

Spencer Manor Winery is a newly-established family-owned winery in the heart of Missouri. The owners wanted to introduce the company by establishing a classic and earthy look and feel. Some of the desired brand attributes identified during an initial brand personality exercise were ‘exclusive, yet approachable’ and ‘modern, while understated.’

Deliverables included: brand workshop, visual identity, brand guide, website art direction